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Free checklists for marketplace sellers

General guidance to help you run a healthier seller account. Always check the latest rules of each marketplace.

Checklists

Seller checklists

Use these before you launch, list, advertise or respond to a marketplace notice.

Account launch checklist

  • Business name, GST, bank and address match your documents.
  • Product identifiers, categories, dimensions and pricing are ready.
  • Team members get their own user logins with limited permissions.
  • You have read the marketplace’s restricted-product rules.

Catalogue quality checklist

  • Titles, attributes and images are accurate and complete.
  • Variations, stock and prices are consistent.
  • No unsupported claims or unauthorised brand content.
  • Suppressed or incomplete listings are tracked and fixed.

Advertising review checklist

  • Goals, budgets and reporting periods are set before launch.
  • Search terms, bids and placements are reviewed weekly.
  • Ad spend is tracked separately from service fees.
  • Results are judged over enough time and data.

Account health workflow

  • Check marketplace notifications daily.
  • Record each issue with an owner and deadline.
  • Keep invoices and supporting documents organised.
  • Follow the official appeal or correction process.

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